Best Restaurant Locations in Salinas, California

Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

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Population Demographics included 5 and 10 year forecasts.
Household Incomes
Weekly Per Capita Expenditures across relevant restaurant categories
Competitive Business Density (aka, how many similar businesses in the location)
Other important factors to your industry

Restaurant Competitive Intelligence for Salinas, California

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations	Affiliation	Services	Report
Cherry Bean Gourmet Coffeehouse & Roastery 332 Main St Salinas, CA 93901		Coffee Shop	View
Lonchera De Mariscos El Kora 32 East Menke St Salinas, CA 93901		Seafood, Truck or Cart	View
MrBeast Burger 815 S Main St Salinas, CA 93901	Mr Beast Burger	Beverages, Burgers, Chicken, Meats, Snacks	View
Subway 1564 North Main Street Harden Ranch Plaza S/C Salinas, CA 93906	Subway	Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop	View
Kokoro Sushi 36 W Gabilan St Salinas, CA 93901		Japanese Food, Sushi	View
Peninsula Pastries 926 1/2 S Main St Salinas, CA 93901		Bakery	View
Round Table Pizza 1457 N Main St Salinas, CA 93906	Round Table Pizza	Casual Dining, Catering, Dinner, Lunch, Pizza	View
Ariana's Restaurant 912 Park Row Salinas, CA 93901		American Food, Brunch, Mexican Food	View
Wendy's 1369 N Davis Rd Salinas, CA 93907	Wendy's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch	View
Taqueria Jalisco 810 E Market St Salinas, CA 93905		Mexican Food	View
El Tapatio 880 E Alisal St Salinas, CA 93905		None	View
El Pollo Dorado 701 E Alisal St Salinas, CA 93905		Mexican Food	View
Subway 650 E Laurel Dr Ste D Salinas, CA 93906	Subway	Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop	View
Taqueria El Rey 8 Williams Rd Salinas, CA 93905		Mexican Food	View
Jose's Taqueria & Grill 32 San Miguel Ave Salinas, CA 93901		Mexican Food	View
Dudley's Oldtown 258 Main St Salinas, CA 93901		Brunch, Burgers, Sandwich Shop	View
Pho 1 Noodle House 1818 N Main St Salinas, CA 93906		Noodles, Sandwich Shop, Vietnamese Food	View
Dim Sum Inn 1938 N Main St Salinas, CA 93906		BBQ and Southern Food, Chinese Food, Soup	View
Erik's DeliCafé 1980 N Main St Salinas, CA 93906	Erik's DeliCafé	Bakery, Catering, Counter Service, Deli, Dinner, Lunch	View
La Casa del Sazon 2 438 Salinas St Salinas, CA 93901		Brunch, Dessert, Mexican Food	View
Paleteria y Neveria Las Michoacanas 1579 N Sanborn Rd Salinas, CA 93905		Ice Cream Shop	View
El Zacatecano 655 E Alisal St Salinas, CA 93905		Mexican Food	View
Michael's Grill & Taqueria 321 Main St Salinas, CA 93901		Mexican Food	View
Camalig Filipino Cuisine 190 E Laurel Dr Salinas, CA 93906		Filipino Food	View
Tropical Vibes 1582 Constitution Blvd Salinas, CA 93905		Bubble Tea Shop, Ice Cream Shop	View

Restaurant Site Selection Considerations for Salinas, California

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Salinas, California. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Salinas, California, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Salinas, California. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.