Best Restaurant Locations in Salinas, California

Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

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Population Demographics included 5 and 10 year forecasts.
Household Incomes
Weekly Per Capita Expenditures across relevant restaurant categories
Competitive Business Density (aka, how many similar businesses in the location)
Other important factors to your industry

Restaurant Competitive Intelligence for Salinas, California

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations	Affiliation	Services	Report
New China 1544 N Sanborn Rd Salinas, CA 93905		Chinese Food	View
Mi Taqueria 1220 S Main St Salinas, CA 93901		Mexican Food	View
Casa Del Pollo 348 San Juan Grade Rd Salinas, CA 93906		Chicken, Mexican Food, Seafood	View
The Crab Bucket 1260 N Main St Salinas, CA 93906		Cajun and Creole Food, Seafood	View
Portobello's 150 Main St Salinas, CA 93901		American Food, Brunch, Salad	View
Cafe du Jour 435 Pajaro St Salinas, CA 93901		French Food	View
Round Table Pizza 1160 S Main St Salinas, CA 93901	Round Table Pizza	Casual Dining, Catering, Dinner, Lunch, Pizza	View
La Movida Restaurant 816 E Alisal St Salinas, CA 93905		Late Night	View
Teriyaki Madness 1606 N Main St Salinas, CA 93906	Teriyaki Madness	Asian Food, Catering, Chinese Food, Counter Service, Dinner, Japanese Food, Lunch	View
Las Glorias Mariscos Truck Corner of Rossi St And Bridge St Salinas, CA 93901		Mexican Food, Truck or Cart	View
La Mexicana Bakery 43 E Market St Salinas, CA 93901		Bakery	View
Starbucks 1363 N Davis Rd Salinas, CA 93907	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
Noodle House 1022 N Davis Rd Salinas, CA 93907		Chinese Food, Vietnamese Food	View
Norma's Family Restaurant 32 John St Salinas, CA 93901		American Food	View
Arco Iris Del Savor 515 E Alisal St Salinas, CA 93905		Deli	View
Catering 3 Maria Cart 711 E Market St Salinas, CA 93905		Truck or Cart	View
Arigato Sushi 1740 N Main St Salinas, CA 93906		Japanese Food, Sushi	View
The Broadway Star Cafe 19 W Bernal Dr Salinas, CA 93906		Cafe, Coffee Shop	View
Rafael Mexican Grill 1927 Natividad Rd Salinas, CA 93906		Bar or Pub, Brunch, Late Night, Mexican Food	View
Monky Bowl 1950 N Main St Salinas, CA 93906		Organic Food, Smoothie & Juice Bar	View
Superior Mexican Deli 1590 N Sanborn Rd Salinas, CA 93905		BBQ and Southern Food, Deli, Mexican Food	View
Subway 1114 E Alisal St Salinas, CA 93905	Subway	Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop	View
Ginger Thai Kitchen 1104 S Main St Salinas, CA 93901		Thai Food	View
Jersey Mike's 1668 N Main St Salinas, CA 93906	Jersey Mike's	Catering, Counter Service, Dinner, Lunch, Sandwich Shop	View
Steinbeck House 132 Central Ave Salinas, CA 93901		American Food	View

Restaurant Site Selection Considerations for Salinas, California

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Salinas, California. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Salinas, California, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Salinas, California. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.