Best Restaurant Locations in Salinas, California

Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

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Population Demographics included 5 and 10 year forecasts.
Household Incomes
Weekly Per Capita Expenditures across relevant restaurant categories
Competitive Business Density (aka, how many similar businesses in the location)
Other important factors to your industry

Restaurant Competitive Intelligence for Salinas, California

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations	Affiliation	Services	Report
KFC 1209 S Main St Salinas, CA 93901	KFC	Breakfast, Catering, Counter Service, Dinner, Drive Through, Fast Food, Fried Chicken, Lunch	View
Jack's Coffee 1348 S Main St Salinas, CA 93901		Coffee Shop	View
Stonies Taphouse & Bistro 1366 S Main St Salinas, CA 93901		American Food, BBQ and Southern Food	View
Bagel Bakery 969 W Alisal St Salinas, CA 93901		Bagel Shop, Bakery	View
Pastability's 11 W Acacia St Salinas, CA 93901		Italian Food	View
Green Burrito 950 Abbott St Salinas, CA 93901	Green Burrito	American Food, Breakfast, Fast Food, Lunch, Mexican Food	View
Leal's Bakery 805 E Alisal St Salinas, CA 93905		Mexican Food	View
Elli's Great American Restaurant 1250 S Main St Salinas, CA 93901		American Food	View
China One 1909 Natividad Rd Salinas, CA 93906		Chinese Food	View
Waffle Shop 1465 N Main St Salinas, CA 93906		Brunch, Salad, Sandwich Shop	View
KFC 2040 N Main St Salinas, CA 93906	KFC	Breakfast, Catering, Counter Service, Dinner, Drive Through, Fast Food, Fried Chicken, Lunch	View
Starbucks 150 Main St Salinas, CA 93901	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
Guadalajara Grill 1334 S Main St Salinas, CA 93901		Mexican Food	View
Ike's Love & Sandwiches 1822 N Main St Salinas, CA 93906	Ike's Love & Sandwiches	Catering, Counter Service, Dinner, Fast Food, Lunch, Sandwich Shop	View
Chuck E. Cheese's 1447 N Davis Rd Salinas, CA 93907	Chuck E. Cheese's	Casual Dining, Chicken Wings, Dinner, Lunch, Pizza	View
Smalley's Roundup Restaurant 1190 S Main St Salinas, CA 93901		BBQ and Southern Food, Salad, Steak House	View
Cinnabon 951 Work St Salinas, CA 93901	Cinnabon	Bakery, Cafeteria, Catering, Counter Service, Dessert, Snacks	View
Casa Del Pollo 650 E Laurel Dr Salinas, CA 93906		Chicken, Mexican Food	View
Little Caesars 524 E Laurel Dr Salinas, CA 93906	Little Caesars	Counter Service, Dinner, Fast Food, Lunch, Pizza	View
Jaquez Fast Food Service 923 E Market St Salinas, CA 93905		Mexican Food, Truck or Cart	View
Wienerschnitzel 711 E Alisal St Salinas, CA 93905	Wienerschnitzel	American Food, Counter Service, Dinner, Fast Food, Lunch	View
Las Islas Marias Restaurant 1565 N Sanborn Rd Salinas, CA 93905		Mexican Food, Seafood	View
Taqueria Super Pollo 1237 S Main St Salinas, CA 93901		Mexican Food	View
Wingstop 1488 Constitution Blvd Ste A Salinas, CA 93905	Wingstop	Chicken Wings, Counter Service, Dinner, Late Night, Lunch	View
El Jaliscience III 1890 N Davis Rd Salinas, CA 93907		Truck or Cart	View

Restaurant Site Selection Considerations for Salinas, California

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Salinas, California. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Salinas, California, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Salinas, California. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.