Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

Purchase your $199 Restaurant Location Site Report

Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

Select your business or a competitor below to unlock site selection insights.

  • Population Demographics included 5 and 10 year forecasts.
  • Household Incomes
  • Weekly Per Capita Expenditures across relevant restaurant categories
  • Competitive Business Density (aka, how many similar businesses in the location)
  • Other important factors to your industry

Restaurant Competitive Intelligence for Oak Island, North Carolina

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations Affiliation Services Report Popularity

Old Bridge Diner

132 Country Club Dr
Oak Island, NC 28465

  Brunch, Diner View
  Burgers, Sandwich Shop, Seafood View

Domino's Pizza

5003 E Oak Island Dr
Oak Island, NC 28465

Domino's Pizza Counter Service, Dinner, Lunch, Pizza, Sandwich Shop View
  Italian Food, Sandwich Shop, Seafood View
  American Food, Italian Food View

Island Way

1407 E Beach Dr
Oak Island, NC 28465

  Bar or Pub, Late Night, Seafood, Steak House, Wine Bar View

Bar B Que House

5002 E Oak Island Dr
Oak Island, NC 28465

  BBQ and Southern Food View

Tropical Treats

5811 E Oak Island Dr
Oak Island, NC 28465

  Coffee Shop, Ice Cream Shop View

Frosty's Ice Cream

8600 E Oak Island Dr
Oak Island, NC 28465

  Ice Cream Shop View
  Dessert, Ice Cream Shop, Truck or Cart View
  Burgers, Donut Shop, Ice Cream Shop View

Restaurant Site Selection Considerations for Oak Island, North Carolina

Restaurant Site Insight

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Oak Island, North Carolina. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Oak Island, North Carolina, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Oak Island, North Carolina. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.

More Restaurant Performance Insights