Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

Purchase your $199 Restaurant Location Site Report

Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

Select your business or a competitor below to unlock site selection insights.

  • Population Demographics included 5 and 10 year forecasts.
  • Household Incomes
  • Weekly Per Capita Expenditures across relevant restaurant categories
  • Competitive Business Density (aka, how many similar businesses in the location)
  • Other important factors to your industry

Restaurant Competitive Intelligence for Rockford, Michigan

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations Affiliation Services Report Popularity

Starbucks

2799 10 Mile Rd NE
Rockford, MI 49341

Starbucks Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House View

McDonald's

500 E Division St
Rockford, MI 49341

McDonald's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch View

Culver's

2993 10 Mile Rd NE
Rockford, MI 49341

Culver's Burgers, Counter Service, Dinner, Drive Through, Fast Food, Ice Cream Shop, Lunch View

Pizza Hut

2745 10 Mile Rd NE Ste L
Rockford, MI 49341

Pizza Hut Catering, Counter Service, Dinner, Lunch, Pizza, Take Out and Delivery Only View

Taco Bell

2971 10 Mile Rd NE
Rockford, MI 49341

Taco Bell Breakfast, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food View
  American Food, Bar or Pub, Late Night View
  American Food, Bar or Pub, Late Night View

Herman's Boy

220 Old Northland Dr
Rockford, MI 49341

  Bagel Shop, Coffee Shop, Sandwich Shop View

Biggby Coffee

2745 10 Mile Rd NE Ste 100
Rockford, MI 49341

Biggby Coffee Coffee Shop, Counter Service, Snacks View
  American Food, Brunch, Mexican Food View
  Pizza View
  Bar or Pub, Italian Food, Late Night, Pizza, Sports Bar View

Bostwick Lake Inn

8521 Belding Rd NE
Rockford, MI 49341

  American Food, Burgers, Pizza View

Sweet Tooth

53 E Bridge St
Rockford, MI 49341

  Dessert, Ice Cream Shop View

Burger King

4705 14 Mile Rd NE
Rockford, MI 49341

Burger King Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View
  American Food, Brunch View
  American Food, Bar or Pub, Late Night View

Subway

8465 Algoma Road Algoma C Store
Rockford, MI 49341

Subway Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop View
  Salad, Sandwich Shop View

Halfway Diner

10792 14 Mile Rd NE
Rockford, MI 49341

  American Food, Brunch, Diner View
  Mexican Food, Pizza, Salad View

Little Caesars

380 E Division St
Rockford, MI 49341

Little Caesars Counter Service, Dinner, Fast Food, Lunch, Pizza View
  Pizza View

Thai Fusion

2745 10 Mile Rd NE Ste G
Rockford, MI 49341

  Asian Food, Thai Food View
  American Food, Burgers View

Restaurant Site Selection Considerations for Rockford, Michigan

Restaurant Site Insight

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Rockford, Michigan. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Rockford, Michigan, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Rockford, Michigan. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.

More Restaurant Performance Insights