Popular Restaurant Franchises & Brands

Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

Select your business or a competitor below to unlock site selection insights.

  • Population Demographics included 5 and 10 year forecasts.
  • Household Incomes
  • Weekly Per Capita Expenditures across relevant restaurant categories
  • Competitive Business Density (aka, how many similar businesses in the location)
  • Other important factors to your industry

Restaurant Competitive Intelligence for Massachusetts

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations Affiliation Services Report Popularity
  Deli, Gourmet, Sandwich Shop View

Panda East

103 N Pleasant St
Amherst Center, MA 01002

  Chinese Food, Japanese Food View
  Bagel Shop, Deli, Sandwich Shop View

Pink Taco

374 Congress St
Boston, MA 02210

Pink Taco Brunch, Casual Dining, Catering, Dinner, Drinks, Lunch, Mexican Food, Truck or Cart View
  Coffee Shop, Ice Cream Shop View
  Indian Food View
  Bar or Pub, Ethiopian Food, Late Night, Wine Bar View
  Bakery, Halal Food, Middle Eastern Food View
  Chinese Food View
  Cafe View
  Pizza View
  American Food View
  Japanese Food View

Otto

345 Harrison Ave
Boston, MA 02118

  Pizza View

Papa Gino's

100 Granite St
Quincy, MA 02169

Papa Gino's Casual Dining, Dinner, Lunch, Pizza View
  Sushi, Vietnamese Food View
  Seafood, Vegetarian Food View
  Cafe, Coffee Shop View

Subway

40 Jackson St
Methuen Town, MA 01844

Subway Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop View

Shake Shack

106 Arsenal Yards Blvd
Watertown, MA 02472

Shake Shack Burgers, Counter Service, Dinner, Lunch, Truck or Cart View
  Pizza View

Middlesex Cambridge

315 Massachusetts Ave
Cambridge, MA 02139

  Seafood, Steak House View
  Italian Food, Salad, Seafood View

Five Guys

525 Lincoln St
Worcester, MA 01605

Five Guys Burgers, Counter Service, Dinner, Lunch View
  Ice Cream Shop View

Explore Restaurant Locations by County in Massachusetts

Unlock population and market insights by exploring the best Massachusetts's county-level restaurant site locations.

 

Restaurant Site Selection Considerations for Massachusetts

Restaurant Site Insight

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Massachusetts. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Massachusetts, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Massachusetts. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.

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