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Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

Select your business or a competitor below to unlock site selection insights.

  • Population Demographics included 5 and 10 year forecasts.
  • Household Incomes
  • Weekly Per Capita Expenditures across relevant restaurant categories
  • Competitive Business Density (aka, how many similar businesses in the location)
  • Other important factors to your industry

Restaurant Competitive Intelligence for Marshalltown, Iowa

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations Affiliation Services Report Popularity

McDonald's

3402 S Center St
Marshalltown, IA 50158

McDonald's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch View
Culver's Burgers, Counter Service, Dinner, Drive Through, Fast Food, Ice Cream Shop, Lunch View

Applebee's

3101 S Center St
Marshalltown, IA 50158

Applebee's American Food, Casual Dining, Catering, Dinner, Drinks, Lunch, Sports Bar View

Hardee's

902 S Center St
Marshalltown, IA 50158

Hardee's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch View
  American Food, Bar or Pub, Chicken Wings, Late Night View
Taco John's Breakfast, Counter Service, Dinner, Drive Through, Fast Food, Lunch, Mexican Food View

Arby's

2500 S Center St
Marshalltown, IA 50158

Arby's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch View
  American Food, Bowling View
Little Caesars Counter Service, Dinner, Fast Food, Lunch, Pizza View
  Snacks View

Wendy's

3010 S Center St
Marshalltown, IA 50158

Wendy's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View
Dairy Queen Burgers, Counter Service, Dinner, Drive Through, Fast Food, Ice Cream Shop, Lunch View

Subway

2501 S Center
Marshalltown, IA 50158

Subway Breakfast, Counter Service, Dinner, Lunch, Sandwich Shop View
  American Food, Bar or Pub, Late Night View
  American Food, Bar or Pub, Late Night, Sports Bar View
Maid Rite American Food, Burgers, Counter Service, Dinner, Lunch View
Perkins Restaurant & Bakery American Food, Bakery, Beverages, Breakfast, Brunch View
  Pizza View
Pizza Ranch Buffet, Catering, Dinner, Fried Chicken, Lunch, Pizza View
  Chinese Food View
Domino's Pizza Counter Service, Dinner, Lunch, Pizza, Sandwich Shop View
Burger King Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View
  Mexican Food View
  Coffee Shop View
  Mexican Food View

Restaurant Site Selection Considerations for Marshalltown, Iowa

Restaurant Site Insight

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

When it comes to selecting the perfect site for a restaurant in Marshalltown, Iowa, one crucial factor to consider is the household income of the area. Marshalltown, Iowa is known for its diverse population and varying socioeconomic levels, making it essential to align the restaurant's concept and pricing with the local residents' spending power.

An in-depth analysis of the household income distribution in Marshalltown, Iowa is vital for understanding the target market's affordability and dining preferences. By identifying neighborhoods or areas with higher average incomes, a restaurant can position itself to cater to a more affluent clientele. This opens up opportunities to offer premium menu items, sophisticated dining experiences, and higher-priced offerings that match the purchasing power of the local residents.

Conversely, there may also be neighborhoods or areas with lower average incomes where a more budget-friendly approach is necessary. In these locations, offering affordable yet delicious meals can attract a wider customer base and foster a loyal following. Adjusting the menu, portion sizes, and pricing strategies to suit the economic realities of the local residents can help ensure the restaurant's long-term success.

Furthermore, it is crucial to consider the disposable income of the target market in Marshalltown, Iowa. Even in areas with higher average incomes, customers may have varying spending priorities. Researching the dining habits and preferences of the local population can guide decisions on menu offerings, ambiance, and pricing strategies that resonate with their values and desires.

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