Best Restaurant Locations in Santa Cruz County, California

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Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

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Population Demographics included 5 and 10 year forecasts.
Household Incomes
Weekly Per Capita Expenditures across relevant restaurant categories
Competitive Business Density (aka, how many similar businesses in the location)
Other important factors to your industry

Restaurant Competitive Intelligence for Santa Cruz County, California

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations	Affiliation	Services	Report
McDonald's 1459 Main St Watsonville, CA 95076	McDonald's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch	View
Starbucks 1992 Main St Watsonville, CA 95076	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
Starbucks 260 Mount Hermon Rd Scotts Valley, CA 95066	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
McDonald's 1598 Freedom Blvd Watsonville, CA 95076	McDonald's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch	View
Cowell Coffee Shop 1156 High St Santa Cruz, CA 95064		Bagel Shop, Coffee Shop	View
Starbucks 73 Lee Rd Watsonville, CA 95076	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
McDonald's 259 Mount Hermon Rd Scotts Valley, CA 95066	McDonald's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch	View
McDonald's 1760 41st Ave Capitola, CA 95010	McDonald's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch	View
Jack in the Box 640 Ocean St Santa Cruz, CA 95060	Jack in the Box	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food	View
Shadowbrook 1750 Wharf Rd Capitola, CA 95010		American Food, Bar or Pub, Late Night, Wine Bar	View
McDonald's 190 Main St Watsonville, CA 95076	McDonald's	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Lunch	View
Woodstock's Pizza Santa Cruz 710 Front St Santa Cruz, CA 95060		Healthy Food, Pizza, Vegetarian Food	View
Jack in the Box 1700 Freedom Blvd Watsonville, CA 95019	Jack in the Box	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food	View
Porter Kresge Dining Hall 411 Porter Kresge Rd Santa Cruz, CA 95064		Cafeteria	View
Jack in the Box 1085 S Green Valley Rd Watsonville, CA 95076	Jack in the Box	Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food	View
D'La Colmena Market & Catering 129 W Lake Ave Watsonville, CA 95076		Catering, Mexican Food	View
Pizza My Heart 2180 41st Ave Capitola, CA 95010	Pizza My Heart	Counter Service, Dinner, Late Night, Lunch, Pizza	View
Cafe Revolucion 600 McLaughlin Dr Santa Cruz, CA 95064		Coffee Shop	View
Starbucks 16 Rancho del Mar Aptos, CA 95003	Starbucks	Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House	View
Felton Donuts & Pastries 6259 Graham Hill Rd Felton, CA 95018		Bakery, Donut Shop	View
Panda Express 2740 41st Ave Soquel, CA 95073	Panda Express	Catering, Chinese Food, Counter Service, Dinner, Fast Food, Lunch	View
The Habit Burger Grill 999 Main St Ste 1 Watsonville, CA 95076	The Habit Burger Grill	Burgers, Catering, Counter Service, Dinner, Lunch	View
Crow's Nest Restaurant 2218 E Cliff Dr Santa Cruz, CA 95062		American Food, Seafood	View
Taco Bell 14 Green Valley Rd Watsonville, CA 95019	Taco Bell	Breakfast, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food	View
Olive Garden 3400 Clares St Capitola, CA 95010	Olive Garden	Casual Dining, Catering, Dinner, Italian Food, Lunch	View

Explore Restaurant Locations by City in Santa Cruz County, California

Unlock population and market insights by exploring the best Santa Cruz County's city-level restaurant site locations.

Ideal Restaurant Cities in California

List of the Best Restaurant Locations by City in Santa Cruz County, CA

Restaurant Site Selection Considerations for Santa Cruz County, California

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Santa Cruz County, California. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Santa Cruz County, California, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Santa Cruz County, California. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.