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Restaurant Ring Radius Site Selection Reports

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Restaurant 1 3 5 Mile Radius Demographics & Market Data Available

Select your business or a competitor below to unlock site selection insights.

  • Population Demographics included 5 and 10 year forecasts.
  • Household Incomes
  • Weekly Per Capita Expenditures across relevant restaurant categories
  • Competitive Business Density (aka, how many similar businesses in the location)
  • Other important factors to your industry

Restaurant Competitive Intelligence for Santa Maria, California

View a list of the local restaurant competition and click on location name for more details regarding estimated visitor traffic, population demographics, popular visit times, and more. Includes a 1, 3, 5-mile site selection data analytics report for each restaurant location.

Restaurant Locations Affiliation Services Report Popularity
Jack in the Box Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food View

Panda Express

236 E Betteravia Rd
Santa Maria, CA 93454

Panda Express Catering, Chinese Food, Counter Service, Dinner, Fast Food, Lunch View

Starbucks

2430 S Broadway
Santa Maria, CA 93454

Starbucks Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House View

Wendy's

2120 Preisker Ln
Santa Maria, CA 93458

Wendy's Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View

Golden Corral

2104 S Bradley Rd # A 1
Santa Maria, CA 93455

Golden Corral American Food, Buffet, Dinner, Grill, Lunch View
  Ice Cream Shop View
Jack in the Box Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food View
Chipotle Mexican Grill Catering, Counter Service, Dinner, Lunch, Mexican Food View

Dunkin'

1486 S Broadway
Santa Maria, CA 93454

Dunkin' Coffee Shop, Counter Service, Dessert, Donut Shop, Snacks View
Burger King Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View
Mountain Mike's Pizza Counter Service, Dinner, Lunch, Pizza View

Starbucks

2320 S Broadway
Santa Maria, CA 93454

Starbucks Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House View

Applebee's

1415 S Bradley Rd
Santa Maria, CA 93454

Applebee's American Food, Casual Dining, Catering, Dinner, Drinks, Lunch, Sports Bar View
  Bar or Pub, Late Night, Steak House, Wine Bar View

Jack in the Box

705 E Betteravia Rd
Santa Maria, CA 93454

Jack in the Box Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch, Mexican Food View

Starbucks

1737 N Broadway
Santa Maria, CA 93454

Starbucks Bakery, Coffee Shop, Counter Service, Dessert, Snacks, Tea House View

Del Taco

1565 S Broadway
Santa Maria, CA 93454

Del Taco Breakfast, Counter Service, Dinner, Drive Through, Fast Food, Lunch, Mexican Food View
Popeyes Louisiana Kitchen Dinner, Fast Food, Fried Chicken, Lunch View
  Japanese Food, Sushi View

Carl's Jr.

2185 S Broadway
Santa Maria, CA 93454

Carl's Jr. Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View
  Japanese Food, Sushi View
  BBQ and Southern Food, Sandwich Shop, Steak House View
Burger King Breakfast, Burgers, Counter Service, Dinner, Drive Through, Fast Food, Late Night, Lunch View

Denny's

1019 E Main St
Santa Maria, CA 93454

Denny's American Food, Breakfast, Casual Dining, Diner, Dinner, Lunch View
Straw Hat Pizza Casual Dining, Dinner, Italian Food, Lunch, Pizza View

Restaurant Site Selection Considerations for Santa Maria, California

Restaurant Site Insight

Since 2014, Marc Smookler, Kevin James, and the Plotr Team have been empowering business operators and owners with location data insights. They are the geo-intelligence experts.

Poor site selection stands as a critical factor contributing to the failure of restaurants in Santa Maria, California. Neglecting the significance of site selection can have detrimental consequences that ultimately lead to a restaurant going out of business.

Firstly, selecting a location with inadequate foot traffic can severely hinder a restaurant's chances of success. If a restaurant is situated in an area with low visibility or limited customer flow, it will struggle to attract a sufficient number of patrons. Insufficient foot traffic directly impacts customer acquisition and can result in reduced revenue and profitability, making it difficult for the restaurant to sustain its operations.

Secondly, poor site selection may lead to intense competition and market saturation. Santa Maria, California, with its diverse culinary landscape, demands careful consideration of existing competitors. Choosing a site in close proximity to well-established, popular restaurants without offering a unique value proposition can dilute the customer base and lead to fierce competition. In such scenarios, the restaurant may struggle to differentiate itself, resulting in decreased market share and potential failure.

Thirdly, ignoring the demographics and preferences of the local population can prove detrimental. Understanding the target market's characteristics, such as age, income levels, and cultural preferences, is crucial for tailoring the restaurant's offerings and ambiance. Failure to align with the preferences and demands of the local population may result in a lack of customer interest and loyalty, leading to declining patronage and eventual closure.

Lastly, disregarding essential infrastructure factors can contribute to a restaurant's downfall. Factors such as parking availability, accessibility to public transportation, and proximity to major attractions or residential areas significantly impact customer convenience. If a site lacks adequate parking or is challenging to reach, potential diners may choose more accessible alternatives, resulting in lost business opportunities.

In conclusion, poor site selection acts as a critical failure factor for restaurants in Santa Maria, California. It diminishes visibility, exposes the business to intense competition, disregards the preferences of the local population, and neglects crucial infrastructure considerations. To avoid the risks associated with poor site selection, thorough research, data analysis, and a deep understanding of the target market are necessary to identify a prime location that will maximize the restaurant's chances of success and sustainability.

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